Local Mobile Search senior analysts Dan Miller & Greg Sterling have just published a new report, "Mobile Advertising Revenue Forecast: North America and Western Europe, 2007-2012."
Mobile phones are poised to serve as a new, geo-targeted, highly social media that provide their owners with a means to find out the people, places and products of interest locally. In this document, Local Mobile Search provides planning assumptions to support business development and product definitions that are in line with reasonable revenue expectations.
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